Who is / What is
Fashion brand with workshop in Alaró: pattern, cutting and sewing at home, especially cotton and linen. Whenever possible she uses fabrics from Mallorca: Teixits Riera, Textil Bujosa and Teixits Vicens. Behind is the designer and dressmaker Joana Maria Borràs, president of the Mallorca Fashion Collective/Association (2020). That the winner of 2023 (Joana Maria Borràs, Alaró dressmaker) and the one from Feel Mallorca are the same: by name and workshop, almost certainly (do check).
Featured work
- Ikat wallets and bags from llengües.
- Collection inspired by traditional Mallorcan clothing, its lace and details.
- Camia de Mallorca: Mallorca Fashion Award 2023 (Premis Artesania, 10th edition), with natural and local fabrics.
- 2020: free production of 20,000 sanitary garments during confinement.
Relationship with the office
- Trades: language stealers · tailors and hosiery · brodats .
- Objects: gipó and vestit de pagès · rebosillo and mocador .
- Weavers: Teixits Riera · Artesania Tèxtil Bujosa · Teixits Vicens .
History
- 2000: Joana Borràs shows at Cibeles with other Mallorcan designers (Última Hora; please verify that it is the same person).
- 2020: as president of the Mallorca Fashion Association, she speaks for the sector in the pandemic.
- 2023: Mallorca Fashion Award for Camia de Mallorca.
Why is indigenous design
The three llengües fabrics that remain on the island, cut and sewn in a village workshop: daily fashion, not regional costume.
For the project
- Garment from the platform with llengües fabric from the three workshops (one piece, three looms).
- Joana Borràs as contact with the island's fashion sector.
Photos
 — © Feel Mallorca
 — Collection inspired by traditional clothing. © Feel Mallorca
Frequently asked questions
What is Feel Mallorca (Joana Borràs)?
Fashion brand with workshop in Alaró: pattern, cutting and sewing at home, especially cotton and linen. Whenever possible she uses fabrics from Mallorca…
Sources
- feelmallorca.com/es/nosotros/
- ultimahora.es/noticias/sociedad/2023/12/23/2074307/artesania-mallorca-premio-cre
- ultimahora.es/noticias/sociedad/2020/05/16/1165607/desescalada-mallorca-pausa-mo
- ultimahora.es/noticias/local/2000/09/04/894795/balears-esta-de-moda.html
Working text from the Disseny Indígena knowledge base, machine-translated from Spanish.